Joint winners: NSW and SA are the most giving communities in Australia!

It’s official! New South Wales and South Australian pizza lovers are the most giving communities across Australia, choosing to round up their online Domino’s orders to the nearest dollar and donate these funds directly to charity.

Domino’s registered charity, Give for Good launched its Round Up For Charity initiative at the beginning of August 2018 and in such a short amount of time, a massive 1.3 million micro-donations has been made.

With three suburbs each in the Top 10 of donations rounded up to the nearest dollar, the two states are clear winners above the other states and territories.

Two of the three suburbs in New South Wales have taken out first and third place; Katoomba and Leichardt respectively, with Armidale coming in at number seven. South Australian suburbs Whyalla and Reynella are fourth and fifth respectively, with Noarlunga in eighth spot.

Domino’s CEO for Australia and New Zealand Nick Knight said Domino’s customers across Australia have really shown their generosity.

“These results are outstanding. When you consider Domino’s sells more than two million supporting charitable initiatives in Australia.”

“By rounding up online via credit card, these micro-donations have the power to create a significant impact,” Mr Knight said.

“We’re really proud of this new initiative and the funds will go towards supporting some great community causes through Give for Good including education and youth initiatives, leadership and entrepreneurship, rural communities, as well as disaster relief.”

“We have always said that pizza brings people together, so it makes sense that rounding up orders would be popular with our customers because it draws people together behind a worthy cause.

“Together our customers are connected to helping be part of something bigger and that sense of community is much bigger than just a love for great tasting pizza.”

Mr Knight said Give for Good had already supported 15 disadvantaged young people with their tertiary studies by providing financial assistance to cover education-related costs such as textbooks, stationery and other learning resources through The Smith Family.

“Most recently, Give for Good donated $25,000 to support of the Australian Red Cross Disaster Relief and Recovery Fund. The contribution went directly towards helping the community during the unprecedented flooding in North Queensland, and the Tasmanian and Victorian bush fires.”

Top 10*:

  • Katoomba, NSW

  • Williamstown, VIC

  • Leichardt, NSW

  • Whyalla, SA

  • Reynella, SA

  • Warragul, VIC

  • Armidale, NSW

  • Noarlunga, SA

  • New Farm, QLD

  • Belconnen, ACT

*Results are calculated by the total donation amount over total online sales made via credit card between August 2018 – February 2019.

Sophie Cuffe